Worldwide, location plays a significant role in launching a successful enterprise. Extensive research has been conducted on location selection for starting a business. Several studies from various fields have identified suitable locations, but very little research has been performed to find proper locations for vegetable vendors, especially in urban settings. This study aims to establish the criteria and attributes for finding the locations for vegetable vendors using the analytical hierarchy process (AHP). For this study, four criteria and eleven attributes were selected from the literature, and the AHP was applied to determine their weights. The findings suggest that access, environment, infrastructure, and population are important indicators for predicting suitable locations for vegetable vendors. The results provide useful insights for urban planners, municipality officials, and development authorities to distinguish or anticipate the most appropriate locations for vegetable vendors in urban areas.